The Web Marketing Association is proud to present this 2017 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.
Best Transportation Website
Embraer, the single aisle jet aircraft manufacturer, approached Gravity to reimagine their market outlook website. Their challenge was to make the content of their research more engaging. We decided that we should make the data tell a story and that the interface should offer useful functions to get at different parts of that story fast. With the new responsive website design we crafted an experience that engages the user with a feeling of exploration. Big hero graphics make the different stories come to life and by animating data as the user moves through the content we have drawn attention to facts and figures only when they are relevant, making it easy to digest the narrative. We also took the original text and rewrote everything so that we could make sure the key points stood out and that the findings of the research are clear and easy to consume. This site has been well received for its fresh presentation, simple experience and thoughtful execution. Another happy client!
Contributors:
| Digital Account Manager: | Bilyana Nikolova |
| Digital Producer: | Kimia Tazayoni |
| Digital Project Manager: | Rached Slimani |
| Lead Developer: | Richard Bruce |
| Lead Front End Designer: | Tom Parkes |
| Senior Developer: | Connor Harris |
| Junior Designer: | Heshani Dias |
| Mid Level Designer: | Fred Corradi |
| Creative Technologist: | Will Jane |
| Digital Communications Specialist/Advisor: | Andy Greaves |
GRAVITY GLOBAL
Location: UK