The Web Marketing Association is proud to present this 2008 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.
Best Toy & Hobby Ads The Client Did Not Pick, Best Of Show Ads The Client Did Not Pick
Nintendo wanted to promote Picross to Sudoku and crossword aficionados by targeting women 25-54 and casual gamers. The campaign goal was to build awareness of the latest Nintendo "pick up and play" game. It's everything you love about Sudoku and crossword - only better!
Contributors:
| Tiffany Young: | Executive Creative Director |
| Jen Kulm: | Account Supervisor |
| Matt Murphy: | Assoc. Account Executive |
| Jordan Wischmann: | Junior Designer |
SMASHING IDEAS
Location: USA