Like all Orbitz Games, players discover that you win when you book with Orbitz. However, this specific game was designed to reach a different audience – people perhaps more intrigued by puzzle and brain-bender games than traditional sports-related titles. In Know & Tell, players match up specific travel alerts with the corresponding traveler-in-need in a race against the clock. This game concept sought to reinforce communal aspects of the new OrbitzTLC Microsite, which is a website that facilitates travelers keeping each other informed on how to get from Point A to Point B more smoothly.