2023 Best B2B ad Give the People What They Want Will your site be next? The 12th annual international Internet Advertising Competition is now accepting entries. Submit your best work and win the recognition you deserve! |
Each year the Web Marketing Association names the Best B2B ad as part of the annual Internet Advertising Competition (IAC) Awards. We believe that judging your creative talent should be based on a peer group within that industry.
Now in its 12th year, the IAC Awards are the first and only industry-based advertising award competition dedicated exclusively to online advertising. Here is your chance to stand out from your competitors and win the recognition you deserve.
Best advertising are selected by judges who review the entered advertising using the seven criteria below:
Creativity
Innovation
Impact
Design
Copywriting
Use of the medium
Memorability
As a participant, you will receive:
An independent evaluation of your B2B ad by independent expert judges
Valuable feedback to help Benchmark your efforts against other B2B ad industry advertising.
If your site wins a B2B ad IAC Award, you will also get:
A beautiful Crystal Statue or certificate of achievement to display proudly
Higher visibility for your company and yourself
A great marketing opportunity to promote your company to the media
Links to your site from the highly ranked WebAward site to help SEO
The admiration of peers, friends and co-workers – maybe even a raise!
A personal achievement for your resume
Each year the Web Marketing Association's IAC Award Competition names the Best B2B ad. The winners are selected by judging the entered creative using seven criteria - design, ease of use, copywriting, interactivity, use of technology, innovation and content. Entries not selected as best B2B ad are also eligible for an Outstanding Advertising Award.
Entering the WebAwards can help keep you up on B2B ad Trends by showing you how other B2B ad advertising compare to the overall Internet standards. You also can make B2B ad news if you have the Best B2B ad. B2B ad news letters will want to cover you win bringing you additional visibility within your industry.
Here are past B2B ad winners:
Year | Entry Name | Award Level | Winner |
2016 | April Six | Best B2b Integrated Ad Campaign | Turn Corporate Marketing Team, DWA Media |
2016 | Akamai Edge Photo Mosaic | Best B2b Interactive Application, Best Technology Interactive Application | Overdrive Interactive |
2016 | Arbor Networks Never Stand Alone Campaign | Best B2b Online Ad, Best Technology Online Ad | Small Army |
2016 | Xerox | Best B2b Online Campaign | VML-Y&R |
2016 | .REALTOR Online Video | Best B2b Online Video | NATIONAL ASSOCIATION OF REALTORS® |
2016 | Arbor Networks Never Stand Alone Campaign | Best B2b Website | Small Army |
2016 | YOKOGAWA 100th WEB SITE | Best Electronics Website | GREAT WORKS KK |
2016 | hktdc.com Mobile Site | Best International Business Website | Hong Kong Trade Development Council |
2015 | Klick Wire | Best Advertising Online Newsletter Campaign, Best B2b Online Newsletter Campaign, Best Biotechnology Online Newsletter Campaign, Best Health Care Online Newsletter Campaign, Best Marketing Online Newsletter Campaign | Klick Inc. |
2015 | ADP - Major Account Services | Best B2b Integrated Ad Campaign, Best Professional Services Integrated Ad Campaign | Edelman |
2015 | Accenture Strategy and Accenture Digital Launch | Best B2b Online Campaign, Best Professional Services Online Campaign | Accenture |
2015 | SmartCMS Overview | Best B2b Online Video | HeBS Digital |
2015 | Delta Air Lines B2B Rich Media Unit | Best B2b Rich Media Online Ad | Sparks Grove |
2015 | Delta Air Lines 2014 B2B Digital Ad Campaign | Best B2b Rich Media Online Campaign | Sparks Grove |
2015 | Klick Health Website | Best B2b Website | Klick Inc. |
2015 | Flextronics - INTELLIGENCE | Best Computer: Hardware Website, Best Diversified Business Website | Edelman |
2015 | Sub-Zero and Wolf Website Redesign | Best Consumer Goods Website, Best Manufacturing Website | Ascedia |
2015 | a2z, Inc.'s monthly newsletter | Best Events Online Newsletter Campaign | a2z, Inc. |
2015 | Think with Google | Best Marketing Website | Google & Huge |
2015 | Katalyst Digital Strategy | Best Publishing Website | Klick Inc. |
2015 | Stories that Move Us | Best Transportation Online Video | Penske and Monogram |
2014 | Cooper Carry | Best Architecture Website | Imaginuity |
2014 | Verizon Editorial Spotlight | Best B2b Integrated Ad Campaign | Patty DeLeo, Assoc. Director, Marketing Communication & Brand, Verizon Wireless |
2014 | NRG Solar App | Best B2b Mobile Application | T3 |
2014 | DTSI Banner Ad | Best B2b Online Ad | TeamAsia (Hamlin-Iturralde Corporation) |
2014 | High performance. Delivered. | Best B2b Online Campaign, Best Consulting Online Campaign, Best International Business Online Campaign | Accenture |
2014 | a2z, Inc.'s Monthly Newsletter | Best B2b Online Newsletter Campaign, Best Events Online Newsletter Campaign | a2z, Inc. |
2014 | TWCBC Master Cut Gems | Best B2b Online Video | Time Warner Cable Business Class / MXM Social |
2014 | 40 Years of Computing | Best B2b Social Media Campaign, Best Technology Social Media Campaign | Mind Orchard & Incisive Media |
2014 | GetResponse Birthday Timeline | Best B2b Website, Best Email Website | GetResponse Front-End Development Team |
2013 | AT&T Blog Launch Responsive Email | Best B2b Email Message, Best Telecommunication Email Message | Acxiom Creative |
2013 | Lawson Banner | Best B2b Online Campaign, Best Consulting Online Campaign, Best Design Online Campaign | Accenture |
2013 | AT&T Responsive Monthly Newsletter | Best B2b Online Newsletter Campaign, Best Telecommunication Online Newsletter Campaign | Acxiom Creative |
2013 | Time Warner Cable Business Class East Region Video Series | Best B2b Online Video | MXM Social |
2013 | 150th Anniversary "Union Pacific Travels Through TIME" Homepage Takeover | Best B2b Rich Media Online Ad | Bailey Lauerman |
2013 | SUNUMATIK | Best B2b Website | NetLab A.S. |
2013 | Save Time for Connectivity Product Engineers and Purchasers | Best Computer: Hardware Website | L-com Global Connectivity |
2013 | IntraLinks' Corporate Website | Best Computer: Software Website | IntraLinks & Nurun |
2013 | OCSGroup International | Best International Business Website | John Clark, OCS Group Limited |
2012 | VerticalResponse Customers Get Their Deal On | Best Application Service Provider Email Message Campaign, Best B2b Email Message Campaign, Best Email Email Message Campaign, Best Of Show Email Message Campaign | VerticalResponse |
2012 | Creating Buzz with the VerticalResponse VR Buzz | Best Application Service Provider Online Newsletter Campaign, Best B2b Online Newsletter Campaign, Best Email Online Newsletter Campaign | VerticalResponse |
2012 | VerticalResponse Gives the Gift of Everything Holiday | Best Application Service Provider Website, Best Email Website | VerticalResponse |
2012 | ID Experts Breach Giveaway | Best B2b Integrated Ad Campaign | COPIOUS |
2012 | Rogers ConnectedRep Salesforce App | Best B2b Mobile Application | Rosetta |
2012 | Mobiliusz | Best B2b Online Campaign, Best Education Online Campaign, Best Small Business Online Campaign | Think Kong |
2012 | 2011 Holiday E-Card | Best B2b Online Video, Best Legal Online Video | Slingshot, LLC |
2012 | CouponFactory | Best B2b Website | Rockfish Interactive |
2012 | Stories Of Inclusive Innovation | Best Energy Online Video, Best International Business Online Video, Best Science Online Video | DuPont and OgilvyEntertainment |
2011 | Xerox - Digital | Best B2b Integrated Ad Campaign | Y&R/VML New York |
2011 | Busines of Your Brain | Best B2b Interactive Application | Y&R/VML New York |
2011 | Creative by Epic (Newsletter - B2B) | Best B2b Online Newsletter Campaign | Epic Media Group (Creative by Epic) |
2011 | "You'll Find Us" Rich Media Campaign | Best B2b Rich Media Online Campaign | Bailey Lauerman |
2011 | Real Business | Best B2b Website | Y&R/VML New York |
2011 | TÃœV Rheinland Global Redesign | Best International Business Website | MindComet and TÃœV Rheinland Internet Marketing |
2011 | IS'TE KOBI | Best Portal Website | Turkiye Is Bankasi A.S. & MagiClick Digital Solutions |
2010 | Boomer+ Interrogation 2 | Best B2b Online Campaign | AARP Media Sales |
2010 | Advisor e-Newsletter | Best B2b Online Newsletter Campaign | Berry Network, Inc. |
2010 | crackthegcode.com | Best B2b Online Video, Best Manufacturing Online Video | Siemens |
2010 | OPA Holiday Card | Best B2b Rich Media Online Ad | H2O Associates |
2010 | Tupperware Brands Website Redesign | Best B2b Websites, Best Professional Services Websites | BGT Partners |
2010 | Business transformation and sustainability | Best Computer: Software Websites, Best Consulting Websites | pepper square Interactive |
2010 | Hunter Douglas Advanced Websites for 1500 Alliance Dealers in the U.S. | Best Home Building Websites | ChannelNet |
2010 | OCS Group Limited | Best International Business Websites | OCS Group Limited - Audrey Clark |
2010 | The Healthcare Landscape | Best Medical Websites, Best Medical Equipment Websites | IQ Interactive |
2009 | Project of the Week | Best B2b Online Campaign | DMD Insight |
2009 | EMC Enterprise Content Management Widget | Best B2b Rich Media Online Ad | Overdrive Interactive |
2009 | ADP Website Redesign | Best B2b Websites | BGT Partners & ADP Team |
2008 | CIT: Behind the Business | Best B2b Integrated Ad Campaign | Agency.com, Conde Nast, CIT |
2008 | Sub-Zero and Wolf Virtual Trade Show Booth | Best B2b Microsite/landing Page | Christopher Parr and The Royal Order |
2008 | LifeBrands Interactive Self-Promotion | Best B2b Online Campaign | LifeBrands |
2008 | Hewlett Packard: Success Stories Demo | Best B2b Rich Media Online Ad | Idea Integration |
2007 | Money Laundering International Conference and Exhibition | Best B2b Email Message | Creative Direct Marketing Group |
2007 | Microsoft Small Business Accounting Website | Best B2b Microsite/landing Page | CRN International, Inc. & Microsoft SBA Website |
2007 | IT Business Insider | Best B2b Rich Media Online Ad | Studio One Networks/IBM/Ogilvy |
2007 | Tetra Pak Product Room | Best B2b Rich Media Online Campaign | First Flight Communication |
2006 | STRATA | Best B2b Interactive Application | The Tuesday Group |
2006 | adidas Y-3 Microsite | Best B2b Microsite/landing Page | The Overland Agency |
2006 | CIO Strategy Center | Best B2b Online Campaign | Studio One Networks |
2006 | Sterling Commerce Banner Ads | Best B2b Rich Media Online Ad | Leopard |
2006 | Extensis Fusion Banner Ads | Best B2b Rich Media Online Campaign | The Overland Agency |
2005 | EMC_Quarterly Workshop | Best B2b Email Message | TMX Communications |
2005 | ADP Resource Center Produces Over 1700% ROI | Best B2b Integrated Ad Campaign | ADP Employer Services |
2005 | Universal Studios CPG Extranet | Best B2b Interactive Application | Universal Studios Consumer Products Group |
2005 | IBM Express Portfolio of Offerings | Best B2b Microsite/landing Page | IQ interactive |
2005 | Solutions In Reach | Best B2b Online Campaign | Media Logic |
2005 | The Citrix Experience newsletter | Best B2b Online Newsletter Campaign | ion interactive & Citrix Systems |
2005 | GE90 Animation | Best B2b Rich Media Online Ad | BLITZ |
2005 | Alfa Laval Virtual Showroom | Best B2b Rich Media Online Campaign | Framfab Malmö |
2005 | PDN's VisionAge Sponsored by Olympus | Best Other Microsite/landing Page | PDNonline.com |
The Internet Advertising Competition Awards evaluates all forms of online advertising including:
To view other industry winners, please click on the link below:
| Advertising | Advocacy | Airline | Architecture | Arts | Associations | Automobile | B2B | Bank | Beverage | Biotechnology | Blockchain | Blog | Catalog | Computer: Hardware | Computer: Software | Construction | Consulting | Consumer Goods | Cooking and Recipe | Credit Union | Crypto Currency | Design | Directory or Search Engine | Education | Electronics | Employment | Energy | Entertainment | Environmental | Events | E-Zine | Faith-based | Family | Fashion or Beauty | Financial Services | Food Industry | General Interest | Government | Health Care | Healthcare Provider | Home Building | Hotel and Lodging | Information Services | Insurance | Interactive Services | International Business | Intranet | Investment | Legal | Leisure | LGBTQ | Magazine | Marketing | Manufacturing | Media | Medical | Medical Equipment | Military | Mobile | Music | Mutual Fund | News | Non-Profit | Online Community | Other | Pharmaceuticals | Photography | Political | Professional Services | Public Relations | Publishing | Radio | Real Estate | Recreation | Regional | Restaurant | Retail | SAAS | School | Science | Shopping | Small Business | Sports | Technology | Telecommunication | Transportation | Travel | University