The Web Marketing Association is proud to present this 2014 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.
Best Catalog Mobile Application
Avon needed to extend their brand presence and products offerings to their on-the-go customers and provide sales tools for their Independent Sales Representatives all over the world, by making the Avon available anywhere, anytime. The newly launched � Avon brochures mobile app is the first of a two-phase project presenting Avon�s first foray into mobile. The delivery includes easy to use product browse, a quick order sales tool and a map locator for customers to find and shop with an Avon Representative making shopping easier for customers. The visual design echos today�s modern Avon consumer and provides a top-notch mobile presence, not just an out of the box mobile experience. With the development and implementation of today�s customized technology platform, the app promotes the latest in technology on all smart phones (Android and iOS) and majority of mobiles phones. The app is currently active in 11 Global markets and will be deployed in 40 more Q1 2014.
Contributors:
| Worldwide Chief Creative Officer: | Gaston Legorburu |
| Creative Director: | Christopher Cobb, Alexi Smith |
| Lead Information Architect: | Pavani Yalla |
| Associate Creative Director: | Albert Whitley Jr., Lorri Sands |
| Information Architects: | Jack Tang |
| Art Director: | Mauricio Talero |
| Designers: | Neal Gallagher, Stephany Gill, Hugo Broche |
| Project Manager: | Gilles Durget |
| Senior Technical Strategist (Lead), : | Raj Jha |
| Technical Strategist (Lead): | Gopinath Maheswaran |
SAPIENTNITRO
Location: USA