Best Events Integrated Ad Campaign, Best Music Integrated Ad Campaign

Founders Entertainment, a longtime Gupta Media client, commissioned our designers to help position Governors Ball as New York City’s music festival. We established the creative vision and from there developed banner ads, pre-roll, and social images which were strategically launched by our media team. The display and social ads featured below drove nearly 46,000 clicks to the ticket site and received over 12 million impressions. The festival was deemed a success by critics and sold out 16 days prior to the start of the event. Consequence of Sound hailed Governor’s Ball for doing what no other music festival had done before: succeed in New York City.

Contributors:

Founder, Gupta Media:	Gogi Gupta
Creative Director, Gupta Media:	Natalie Mroczka
Senior Designer, Gupta Media:	Tyler Donnelly
Account Director, Gupta Media:	Jess Dashner
Business Analyst, Gupta Media:	Abbey Deremer

GUPTA MEDIA

Website: www.guptamedia.com

Location: United States

About the Agency:

Gupta Media is an online marketing agency that specializes in search engine marketing, social media marketing, web development and design. We work with forward-thinking clients, including the world’s largest entertainment companies, art museums, events, music festivals and trade shows to help them better utilize the web in their online marketing efforts. Our approach is based on time-tested advertising principles, and enhanced by the speed and efficiency of the web.