The Web Marketing Association is proud to present this 2016 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.
ONE+K
THE LATEST TECH FROM AVENGERS LABS - PLAYMATION
Best Toy & Hobby Online Video
Brought to you by Avengers Labs, this product showcase spot invites viewers into the world of Playmation by teasing Tony Stark's latest technology, created for the Iron Man in all of us. ONE+K ideated this concept and then took it through all stages of production, including scripting/VO and creating the complete 3D repulsor model. Each camera move was carefully choreographed to highlight this impressive piece of wearable tech. The final video asset was used for online channels, on-disc promotion, broadcast and seen in theaters in the pre-roll for major Marvel releases and on multiple B2C and B2B platforms.
Contributors:
| Creative Director: | Alan Hellard |
| Associate Creative Director: | Mike Gottschalk |
| 3D Animator: | Daniel Oberhansley |
| Editor: | Kristian Buccieri |
| Post Finishing: | Jonathan Lee |
| Producer: | Jonathan Clark |
| Copywriter: | Jonathan Clark |
| Copywriter: | Jordan Riker |
ONE+K
Location: USA
About the Agency:
ONE+K, a subsidiary of the digital agency space150, is a full-service creative agency that helps companies engage and interact with customers. We develop campaigns, products and experiences that integrate the best of Film & TV, Game Console, Web, Mobile, Social, Live Event and other media channels. We are creatives, strategists, technologists and industry specialists who have come together to dream up and create the next big things.