The one simple truth we wanted to communicate is, when you think of babies, think of Florida Hospital.
Reason(s) to believe:
All OB services and GYN needs can be met at one of our West Florida Region hospitals.
Florida Hospital Tampa, Wesley Chapel, North Pinellas, and Zephyrhills all offer a variety of OB services.
Florida Hospital Tampa has a level III NICU and offers more attention patient’s needs rather than being one in a million when you go to one of the competitors
Audience:
• Primary: Women 25-40 with commercial insurance who are planning for a first child (U.S. average for first time baby is 26 years-old)
• Secondary: Women 25-40 with commercial insurance who are planning to grow existing families and are looking for the convenience of a place to deliver that is closer to home
-Newcomers to Tampa (i.e. looking for a GYN or place to get their future OB services)