The Web Marketing Association is proud to present this 2020 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.
Best Restaurant Email Message Campaign, Best Of Show Email Message Campaign
The audience was Longhorn Steakhouse eClub members.
The goal of this ongoing campaign was to drive traffic to the Longhorn website for key promotions during the year.
Tactics such as “click-to-reveal” were used to drive CTOR.
Contributors:
| CCO: | Stephen Childress |
| CD: | Lou Fowler |
| AD: | Dean Nicklas |
| AD: | Jenna White |
| Copywriter: | Jamie Brucken |
| Copywriter: | Jack Farrell |
| Sr. Animator, The 3: | Jacob Campbell |
| Animator, The 3: | Remington Markham |
| Sr. Project Manager: | Danielle Armstrong |
SCOPPECHIO
Location: United States
About the Agency:
Scoppechio is a data-driven customer activation agency and part of the OvareGroup. Since 1987, we have been delivering exceptional experiences to companies to dynamically engage audiences across a wide range of channels and touchpoints to support business growth. We operate from a fundamental belief that we exist to advance your standing in the marketplace: to boost sales, grow market share, and enhance reputation. Our headquarters is in Louisville, KY and we have offices located in Columbus, Cincinnati, Orlando, Los Angeles, Toronto, and Vancouver.