The CX software industry is chock full of acronyms and code words like WFM, RPA, optimization and analytics. The ICS comic book campaign connects our customers with the visceral problems that poor customer service can cause: declining sales, losses, and the destruction of market cap. The comics tell stories of average customer problems and provide solutions that can improve the lives of customers and employees. This campaign can be read online or picked up in the ICS tradeshow booth as an actual printed comic.
