The Web Marketing Association is proud to present this 2024 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.
Best Travel Online Video
This video was designed to invite visitors to discover the year-round wonders of the Fairbanks area. The video showcases the region’s natural beauty, cultural heritage and thriving arts community that define Fairbanks including Denali, the Arctic and Interior Alaska.
Using beautiful and compelling imagery, the video is designed to help inspire a person to want to explore Fairbanks. It showcases the qualities that set Fairbanks apart from other destinations in Alaska, the Lower 48 and the world including Fairbanks' three distinct seasons – Aurora Season, Midnight Sun Season and Winter Season. It also features a variety of activities, attractions, tours, transportation options and culinary delights that make Fairbanks a destination like no other.
This powerful promotional tool is used to market Fairbanks and the surrounding region to potential visitors via the ExploreFairbanks.com website, through multiple social media platforms, during events and more. Additionally, the video will be used to attract and inform a wide variety of stakeholders and visitor industry professionals such as tour operators, meeting planners, airline executives, travel advisors and media as well as being used as a recruitment tool for local businesses and organizations to entice new employees and residents to the community.
Contributors:
| Director of Communications: | Kasey Gillam |
| President and CEO: | Scott McCrea |
| Social Media Manager: | Mickee McGuire |
| Director of Tourism and Meeting Sales: | Bill Wright |
| Director: | John Conn, Stage 2 Studios |
EXPLORE FAIRBANKS
Location: USA