How do you explain to your existing customers that their sat nav has much more options than they know (without making them feel stupid)? You tell them these options have been kept secret on purpose! TomTom Secret Services reveals how some features of your TomTom secretly help you out now and then. It explains, for example, how you can let your TomTom read your children bedtime stories. And how you can delete your recent destinations (the most asked question of TomTom’s call centers in the south van Europe…). Secret Services is an interactive, international manual, full of undiscovered features of your TomTom and an official 'don't tell a friend'-option. Only highlighted by a direct email (CTR 62,5%), www.tomtomsecrets.com attracted over 870.000 TomTom users.
