The Web Marketing Association is proud to present this 2009 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.

GALDERMA LABORATORIES, L.P.


DIFFERIN COVERSION COMMUNICATION - TOUCH 1

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Best Pharmaceuticals Email Message

Conversion email to new registrants to Differin.com after the DTC Campaign launch. The targeted audience were all consumers - including the adult influencer - seeking acne information and treatment information.

Contributors:

Internet Marketing Manager: Cathy Martin
Product Manager, Differin: Michael Clifford

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Location: USA