The Web Marketing Association is proud to present this 2011 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.

GRAVITY LONDON


ECCLESIASTICAL

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Best Insurance Rich Media Online Ad

This campaign was about launching their new on-line insurance product (enabling on-line quote and buy) to brokers for 2 of their niche product areas: Care and Charity. There are a number of benefits for brokers using the excellent on-line product but the most impressive is the speed – a FULL quote in under 7 minutes and ‘instant’ documentation. So to convey the on-line speed we created The Sprinters – 2 little chaps, one for charity one for care, that were actually the left and right hand of our hand model.

Contributors:

GRAVITY GLOBAL

Location: UK