Fraser Communications is an advertising agency that believes in �doing well by doing good.� Nowhere is this belief better expressed than in their 2011 interactive holiday card. It included a link to a video PSA that Fraser created for United Way of Los Angeles to build awareness for �Home For Good,� a program, developed to end veteran and chronic homelessness in Los Angeles. Recipients were invited to click-through to view the video and encouraged to forward to a friend or share on Facebook. With each view, Fraser donated $5 to what became a real team effort. Bringing us that much closer to ending homelessness in Los Angeles - for good.