OANDA is an Internet-based business-to-business application service provider which uses innovative computer and financial technology to provide Internet-based Forex trading and currency information services to everyone from individuals to large corporations, from portfolio managers to financial institutions.
For this project, OANDA launched a fully functional, sleek, compatible web-based foreign exchange platform to introduce globally- and financially-aware professionals to currency trading. BlueRush was chosen by OANDA to fulfill on this project.
Vast numbers of the target audience already use OANDA for currency information, and the project was designed to engage and persuade existing traffic and newcomers alike to enter into currency trading by means of a new and exciting educational UX design for this beginner’s platform.
Community and Social Media portions of the Platform allow FX-Metropolis to distinguish itself from the competition and allow users to share, communicate and compete with each other. BlueRush was contracted to architect, plan and design the trading platform.
Contributors:
BLUERUSH
Location: Canada