The Web Marketing Association is proud to present this 2012 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.
Best Computer: Software Website
All Analytics (www.allanalytics.com), launched in July 2011 and sponsored by SAS, is an interactive community, built by UBM TechWeb and created for the advancement of the analytics discipline. All Analytics has quickly become the go-to-site for corporate executives, IT professionals, and other line-of-business managers, where they can share their experiences and know-how on business intelligence, advanced analytics, and data management.
SAS wanted to amplify its message and brand in the form of an engaged community. In just six months All Analytics has shown impressive engagement with 678,130 page views; 1,723,252 banner impressions; 15,474 assets downloaded; 6,590 video streams in less than one month; and 4,840 site registrants. All Analytics engagement has increased SAS�s brand-awareness in the industry astronomically. With original thought-provoking content and an engaged community focused on technology insight, best-practices advice, and big-picture thought leadership, All Analytics looks to be a staple for analytics experts in the industry for years to come.
Contributors:
| Senior Marketing Specialist, SAS: | Kristine Vick |
| Senior Marketing Specialist, SAS: | Ericka Wilcher |
| Marketing Operations Specialist, SAS: | Beth Kasson |
| Editorial Director, UBM DeusM: | Terry Sweeney |
| Managing Director, UBM DeusM: | Stephen Saunders |
| Editor in Chief, All Analytics: | Beth Schultz |
| Community Editor, All Analytics: | Shawn Hessinger |
| District Manager, UBM TechWeb: | Jenny Hanna |
| Vice President of Technology, UBM DeusM: | Chris Williams |
| Creative Director, UBM DeusM: | Ken Surabian |
UBM DEUSM
Location: U.S.