The brief : The agency�s greetings. Wish a happy New Year 2012 after a year full of turmoil in 2011.
The idea: On a blackboard, words written in chalk come alive and follow one another recounting the main events of 2011. After a series of events, each more important than the other, the film ends on traditional New Year greetings and a note of hope: "Fortunately, at the end, it�s always the same."